Help center

How Instora works

Guides to every part of Instora, from your first listing to leads, follow-ups and the emails that go out for you.

Getting started

Getting startedSet up your profile, create your first listing and start getting leads, in about fifteen minutes. Plans and billingWhat each plan includes, what counts as a listing, and how to upgrade, change or cancel.

Listings

Listings and kitsWhat's in a marketing kit, how to get better copy, and how to manage a listing from Active to Sold. PitchesWin listing appointments by showing the homeowner their home's listing page, posts and graphics before you've listed it.

Sharing and trackingYour listing pages, agent page, QR codes and tagged links, and how Instora knows which ones bring you buyers. Social graphicsBranded "Just listed", "Open house", "Price reduced" and "Sold" images for Instagram and Facebook, in one click.

Leads

LeadsWhere your leads come from, what Instora does when one arrives, and how to work them from New to Closed.

Open houses

Open housesSchedule an open house, sign visitors in from a QR poster or a tablet (even without Wi-Fi), and follow up with every one.

Follow-up and alerts

Follow-up and alertsHow Instora tells you about leads the moment they arrive, and keeps in touch with them for you until you reply. Every email Instora sendsEach email that goes to you or your buyers, what triggers it, how often at most, and how to turn it off.

Reports

Stats and reportsSee how each listing is doing, which channels bring buyers, and send homeowners a branded report.

Teams and account

TeamsPut up to 10 agents on one plan, share listings with your owner and admins, and keep every agent's leads private. Your account and dataYour profile and branding, notification settings, downloading your data and deleting your account.

Looking for a quick answer?

The FAQ covers the common questions in a sentence or two.