Your listing pages
Every listing gets its own page at instora.io/listing/your-address, with:
- a photo gallery (and your video or 3D tour first)
- the description, price and key details
- your photo, name and agency, and Call and Text buttons (when you've added a phone; the text starts already written, naming the home)
- a contact form, Get updates for buyers not ready to talk, and Book a showing if you've connected Calendly
- your next open house, with calendar links
- More homes from you, and What's my home worth? for homeowners
Pages work on any phone, load fast, and include the details search engines use to show listings. Pro and Team pages show your brand name instead of "Powered by Instora".
Tagged links
Click Copy link on a listing and choose where you'll share it: Instagram, Facebook, LinkedIn, X, Email or a plain link. Leads from that link show via Instagram and so on, on the Leads page and in your stats.
Campaign labels
To tell two posts on the same channel apart, type a campaign label in the Copy link menu first ("Spring flyer", "Open house ad"). Leads from that link show via Instagram · Spring flyer, and the label is in your CSV export.
Tags follow the buyer around: if they arrive from Instagram, browse to another of your homes and enquire there, it still counts as Instagram.
QR codes
On the listing, Generate QR code and download the PNG for signs, flyers and brochures. Scans are tagged as QR code, so you can see how many buyers came from your signs.
If you made a QR code before lead sources existed, click Regenerate to get a tagged one. (Your listing's address doesn't change, so old printed codes still work; they just aren't tagged.)
Your agent page
One page for all your homes at instora.io/agent/your-name: your photo, bio, phone, Calendly, your active and sold listings, a contact form and What's my home worth? Create it in Settings → Agent page.
- The address can be 3 to 40 characters: lowercase letters, numbers and dashes.
- Put it in your Instagram bio, email signature and business cards.
- For Instagram, use the tagged version,
instora.io/agent/your-name?src=instagram, so leads show "via Instagram". (Settings shows it with a copy button once you connect Instagram.)
Leads from your agent page that aren't about a particular home show "From your agent page".
Showings with Calendly
Connect your Calendly link in Settings → Calendly and every listing page gets a Book a showing section with your calendar. Bookings appear in Calendly as usual, and each one is counted in your stats.
See what's working
Every view, scan, tap and lead is counted by source. See Stats and reports.